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Combining utility with beauty, my design practice starts and ends with the user. I am passionate about understanding human behaviour and drawing out useful insights to re-frame a problem. For me, design is about problem solving. I take a human-centred approach, focusing on the end user and carrying out extensive research to create projects with positive social impact that aim to improve lives. I am dedicated to creating a tailored solution for people, this is at the heart of everything I do and apparent across all of my work.

I have worked with clients including: OIX, Timpson, Government Digital Service, Tower Hamlets CCG, Kingston University, New Horizon, Lankelly Chase, Newcastle City Council and Origin Housing.

Government Digital Service
Leading a user research project with the Government Digital Service, I have managed two research sprints to understand the service experience of a face-to-face step out channel for Verify. The project involved working within a partnership comprising multiple stakeholders from high street retailers and government to the technology partners. I have worked alongside the Timpsons internal team to iteratively develop internal service delivery based on research findings. I was responsible for disseminating research findings within government through presentations and show and tells.

Tower Hamlets CCG
I worked with Tower Hamlets CCG to conduct a user research programme to gather user insights to inform the development of a new mental health platform. I designed, coordinated and facilitated co-design workshops with young people, working alongside them to design the research they would then go out and undertake.

Origin Housing
In partnership with Origin Housing I have managed the development of a new community engagement initiative, working with local organisations to develop local grass roots projects – based on the Detroit Soup model. I have grown the initiative and developed a partnership with local youth homelessness charity, New Horizon to create events centred around developing skills within young people.

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