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In charleycreative

By Charley

Wallsie – Funny ad campaign

On 04, Jul 2014 | In charleycreative | By Charley

Wall’s have launched an integrated campaign to promote the Wall’s ultimate breakfast sausage by creating its own exclusive range of onesies – or Wall’sies – specially designed to look like normal clothes.

The campaign, “Weekend breakfast. We’re all over it.”, promotes the new recipe Wall’s sausage, which is perfect for a weekend fry-up.

Because a Wall’sie looks just like your everyday outfit, it’s the ideal ensemble to take you from bed to the local shop to pick up a pack – without anyone knowing you’ve just woken up.